Successful introduction of the Transport Demand Management (TDM) concept with an objective to effectively discourage the use of private cars, when good quality public transport services are available.
Global benefits: 81,000 tons of reduced CO2 over the next 20 years as a direct result of successful implementation of the proposed pilot projects and a potential for over 18 million tons of CO2 through successful replication and introduction of more aggressive transport demand management measures
Component's Progress & Activities (click here)
While Components 1 and 2 are promoting and testing new concepts for providing attractive alternatives for the use of private cars and motorized transport in general, respectively,
Component 3 is designed to introduce selected transport demand management (TDM) measures to discourage the use of private cars. Until now, the focus in Egypt in dealing with congestion in cities such as Cairo has primarily been on traffic management i.e.
building new roads and implementing other measures to improve the traffic flow.
While these measures can, at least temporarily, release some pressure on congested roads, they do not really produce any global benefits in terms of attempting to promote the shift to environmentally more friendly transport modes. The transport demand management (TDM) concept to be promoted approaches the issue from the other end, i.e.
trying to actually reduce the number of private cars entering into the roads and encouraging the people to switch for the use of public transport and non-motorized transport modes, thereby producing also global environmental benefits.
The initial TDM concepts promoted and facilitated in the frame of this project include:
- The parking policy measures, to be complemented by the improved use of information technology such as Variable Message Parking (VMS) signs to guide the cars to the parking facilities outside the city center and/or close to connecting public transport facilities, thereby reducing the additional driving and the associated greenhouse gas emissions from searching free parking space.